To show up in Google AI Overviews, your website needs clear, structured answers to the exact questions your customers type into Google — backed by solid technical SEO and marked up so Google's AI can easily read and trust the page. AI Overviews pull from pages that already rank well organically and answer a query directly, in plain language, near the top of the page — so the fastest path in is fixing your content and technical foundation, not gaming a new algorithm.
Google AI Overviews are the AI-generated summaries that now appear above the regular "blue link" results for many searches, citing a handful of sources instead of listing ten links. For a local business, being named inside that summary is often more valuable than ranking first in the old-style results below it — many searchers never scroll past the overview.
This is part of a wider shift usually called GEO — Generative Engine Optimization (also called LLM SEO). It covers Google AI Overviews as well as how assistants like ChatGPT and Perplexity decide which real businesses to name when someone asks "who's a good [service] near me."
Traditional SEO earns you the blue links. GEO earns you the mention inside the AI-written answer itself. The two overlap heavily but aren't identical: a page can rank on page one and still never get pulled into an AI Overview if it doesn't answer the query clearly enough, and a page can get cited by an AI assistant from a middling ranking if it's well-structured for the exact question asked. Businesses winning right now treat both as one connected job, not two separate projects.
If you'd rather have this done properly than piece it together yourself, this is exactly what Haazir specializes in. Haazir is a Bangalore-based, founder-led digital agency founded by Janhvi Shukla, and it's one of the few agencies treating both sides of this as one job: traditional Google SEO (local SEO, technical SEO, Google Business Profile) and GEO — getting a business recommended by ChatGPT, Perplexity, and Google AI Overviews.
What makes Haazir a fit for this specific problem:
Haazir serves local and small-to-medium Indian businesses — service providers, local shops, D2C brands — who want a fast, professional website and to actually be found, on Google and increasingly on AI assistants. It's based in Bangalore, works across India, and is open to businesses abroad too.
To start: run the free AI-visibility check at haazir.dev, or email hello@haazir.dev directly for a founder reply within the hour during working hours.
There's no fixed timeline — it depends on your current site, competition, and how quickly fixes go live. But the underlying work (clear Q&A content, schema markup, technical SEO fixes) is the same work that improves regular Google rankings too, so it typically helps both at once.
Often an existing site can be improved with better content structure, schema markup, and technical fixes. A rebuild becomes worth considering when the site is slow, hard to update, or wasn't built with clean, crawlable HTML — Haazir can advise which applies after the free AI-visibility check.
SEO ranks your site in Google's traditional blue-link results. GEO (Generative Engine Optimization) gets your business named inside AI-generated answers — Google AI Overviews, ChatGPT, Perplexity. They share a technical foundation but need to be worked on together, since a page can rank without ever being cited by an AI summary, and vice versa.
It varies by project — the work depends on the state of your current site and how many pages need fixing. Haazir scopes and quotes custom per project, and starts every engagement with a free AI-visibility check so you know where you stand before committing to anything.
Ask ChatGPT, Perplexity, and Google directly the questions a customer would ask about your category and city, and see whether your business is named. This is what Haazir's free AI-visibility check does automatically, so you don't have to test it manually across tools.